Normal marketing channels can often have limited success when attempting to reach marginalised and minority groups. Sometimes these channels are too unwieldy to target narrowly. And often, traditional communications provoke high degrees of scepticism within their audiences. After all – this is about more than just delivering a message. It’s about winning hearts and minds, engaging with key influencers and gaining competitive advantage.

Reach Out is a toolkit of techniques and products that has been proven over many years to reach audiences from every diversity and equality strand. Whether external or internal to your organisation, Reach Out provides a culturally competent approach to identifying and communicating key messages creatively and powerfully. It’s a multi-channel service, covering non-traditional methods including:

  • online campaigns
  • email campaigns
  • community posters and flyers
  • booklets
  • events
  • social marketing.

All these methods are designed to develop trust and build personal relationships with hard-to reach groups and communities. They can be used in conjunction with more traditional marketing methods, integrated into existing campaigns or developed to stand alone.

Our Clients

Partners

What our Clients Say

  • “The team thought the training was terrific!” - Siemens
  • "Thought it would be a waste of time but it was actually very informative & thought Provoking." - Websense
  • "It made me think about how I approach individual children within the class setting and much more aware of valuing individuality."- Teacher in Birmingham
  • "Inspirational, it shows what can be achieved in context of Failing Pupils." - Teacher in Birmingham
  • "Just a note to say a big thank you for last Monday. It was brilliant. Reading the evaluations, there was nothing but praise for your part of the day." - Birmingham City Council
  • "They fully understood our company and the environment in which we operated and used this Knowledge to deliver an excellent programme.” - Berwickshire Housing
  • “Tailored to meet the individual needs of the organisation, fun, interactive and achieved maximum buy in.” - Humberside Fire & Rescue
  • “I believe NHS Lanarkshire offers me Equality of opportunity” – This is up from 22% to 61% with the help of Diversity Online - Hina Sheikh NHS Lanarkshire
  • “An Excellent day – the presenter was excellent in delivery of content of course. Video was very good – very emotional.” - Royal College of Midwives
  • “I have been on several Diversity training courses over the years & this was the most interesting and organisational focused – really useful.” - Royal College of Midwives